Baskin Robbins is running a commercial (unavailable online) in which Dad tells his son to finish his peas, or they won’t go out to Baskin Robbins. Before the kid can react, Mom frowns, grabs the son’s plate and eats the peas directly off it. Mom, by the way, is plump and not particularly stylish or blond or in possession of any other visual “hot babe alert!” triggers.
Okay, it would be quicker to list the things that aren’t wrong with this commercial, but I’ll attempt to list the ones that are:
- A plump woman eating like an animal.
- This rare use of a plump actress is for fat jokes, not diversity.
- Mom setting the example of deceiving someone to get what you want instead of just confronting that person with a polite counterargument.
- Mom subverting the healthy part of the kid’s diet (which will earn her special scorn in the midst of the international panic about an “epidemic” of overweight, unhealthy kids).
- Baskin Robbins has a freakin’ lot of nerve making fun of fat people, as attested by Robbins’ own heir, who refused his family money because he felt it came from the company’s assault on public health and the ecology.