Gilette makes Sensor brand razors for both men and women. In the 90’s, the blade refills marked for women cost more than the ones marked for men. Guess what? Despite how very different the razor handles looked, the blades were interchangeable. There was absolutely no discrepancy in Gilette’s cost to manufacture and market each blade. They were just taking advantage of a climate in which dry cleaners and hair dressers were allowed to charge women more, even when when women brought in shirts just as simple to clean as a man’s, or wanted haircuts that required no more labor than the hairdresser’s average male customer.
Then things changed. Gilette charged the same prices for the same blade refills, even though they continued to market them in male and female packaging. Dry cleaners started charging based on how complicated an individual piece of clothing was, not the genitalia of the person wearing it. Hairdressers started charging everyone the same for a cut, or basing cost discrepancies on the labor involved with each individual cut.
But Gilette’s found a way around this. They’ve stopped making Sensor Excel for women. Now they’re calling it “Daisy 3″, and the packaging says in the corner says that it replaces Sensor. At my local drugstore, an 8-pack of women’s Daisy 3 disposables costs $16.79. Two 4-packs of men’s Sensor Excels – identical in every way except color – are $6.79 each, or $13.58 for 8 razors.
Look out for this sort of thing. If you’re in the US, you’re already paid 22% less than men are for the same work, plus you have additional expenses such as menstrual supplies. Don’t let the men who run Gilette cheat you out of even more of your earnings.