Gender segregation starts at the toy store: Boys don’t get to play with pink soccer balls. Girls don’t get to have a Star Wars thermos. And if the child deviates from the norm the kid’s just inviting a bully into their lives!
To keep the kids who just don’t know better from picking up the WRONG toy, a lot of toy stores have helpfully colour-coded their aisles into pink for girls and blue for boys. Because living in fear of being bullied is much better than expressing yourself the way that fits you.
Now Harrod’s new “Toy Kingdom” doesn’t segregate toys by perceived gender anymore, but by subject:
Well-intentioned parents might feel like they’re saving their sons from bullying by pointing them away from traditionally feminine toys or behaviors. But Goldman said that encouraging them to change for the sake of others protects the bully and not the child.
How about you? Have some stories to share about the kids in your lives and their preferred toys? Some old grievances from your own youth that need airing? (I wanted to be one of the turtles! But I had to be April!) Share them in the comments!