This is a follow-up of sorts to the Mow the Lawn post because it’s the same company’s advert. I would’ve remained blissfully ignorant of it, but for Rhiannon Problematising Stuff
linking back here. She pointed out several other blogs posting about this:
Now that is some hardcore shaming. Apparently a woman has to have perfectly smooth legs, or she shouldn’t bother getting out of bed. No going out in public, missy, until you’ve removed that stubble. Got the goosebumps immediately after a shave? SHAVE AGAIN. Shave until you’re bloody, if you have to. Because bleeding razor burn is better than stubble.
Apparently a woman has to have perfectly smooth legs, or she’s liable to cause a massive chain reaction resulting in a bus accident. Imagine what could happen if that unshaven woman was at the United Nations or in any major government office. Lawsa-mercy, she could inadvertently end the world!
Get thee shaved so we can all be saved.
(And don’t think I missed the fact that the camera went back several times to the woman being nearly flattened by a man, or that their position looked at least vaguely sexual.)