[Video removed.]
O RLY?
This doesn’t qualify as a post, I suppose. I don’t think I really need to say why this ad is a problem, do I? I mean, how sad is it that I have to side-eye a frigging laundry soap now? (Actually, Tide has effed up in the past.) I am pretty sure I’m taking my laundry to the river to beat it on the rocks before I buy Tide.
Between this Tide spot, those awful Jello Temptations ads and AT&T in general, it makes me wonder what actual parenthood in the US is, because it can’t be like these companies portray.
Up next: Velveeta. 😉
sbg says
August 30, 2011 at 7:05 pmMaggieCat,
No worries. I’d wager that the number of people like you had to deal probably edges out the number of people who didn’t know stuff for reasons like mine. Or maybe not – I dunno.
All the car talk reminds me of how boggled I was when my younger brother grew up believing our parents were going to buy him a car, put him through school, etc. No idea how he managed that bit of entitlement, all things considered in my family’s background, and yet…
Katherine says
August 30, 2011 at 11:13 pmWell, my mum always did all the washing while I lived at home, and yet I still managed to realise that different stuff needs to be washed differently and separately. Probably because my mum talked about it and I know how to read washing instructions on clothes. I’m no expert but I never ruined anything. I don’t know how some people can be so oblivious to the work their parents do around the house.
I.A. Scott says
August 31, 2011 at 8:45 amDina Bow,
Ariel did a couple of adverts (such as http://www.youtube.com/user/ArielOnlineUK#p/u/2/D7Yrw-LEQBU) involving a man doing laundry, although they’re narrated by a woman, and they take place in an empty environment containing only a washing machine (shudder).
megs says
September 2, 2011 at 4:48 amI’m reading this completely differently. I’m seeing Tide go “HA! Our product is so good you can’t force your daughter to conform to your fashion sense, overly-pink-and-frilly-mom!” Granted, it does seem to be making fun of a grown lady for having more girlish choices in decoration and clothes, but she’s not taking up Tide, she’s lamenting it works so well. The daughter gives her a willfull look. I’m not really sure on the benefits of possibly mocking the mother-demographic, but it’s kinda funny. Not that funny, though, and sure does tie into the whole women wash clothes, and only women wash clothes mold that all these commercials have.
Speaking of college, though, I am really surprised I’ve never seen a commercial for detergent where a parent is teaching their kid how to do laundry before they go off to school. Commericals seem to love that moment of letting go on behalf of teh parent and milking that for emotion. And that would be perfect to have a dad teaching his son. I’m pretty sure the reason we usually see a women is because there is a stereotype that women notice particulars and are experts at cleaning at home, while men will just anything that doesn’t make them look like complete slobs, or something. Which in the context of teaching a son how not to be a clueless, dirty-clothes-wearing freshman would be great. Dad’s secret for easy, clean clothes. I’m putting that out there so I can see some men washing clothes! Free idea for an ad, world!